Success concept

LR is one of Europe’s leading direct sales enterprises. Since its foundation in 1985, LR has recorded enormous sales growth. LR’s success is based on five unique success factors, defined values and a clear vision.

Our vision

LR’s vision is to become a globally leading direct sales enterprise. Read more

Success factors

With our five reliable success factors, LR is guaranteed success.Read more

Values

For LR, people are paramount LR’s values demonstrate this.Read more

Code of ethics

Sets a benchmark for fair interaction with one another and stands for a clear presentation of LR’s values.Read more

Why LR

Values
Company carRemuneration systemRecognition
Success stories

LR products

Products cataloguesAloe VeraMind MasterColostrumMicrosilverSeroxPLATINUMDeluxe

LR star-concept

Karolina KurkovaBruce WillisHeidi KlumMarcus SchenkenbergRalf Moeller

Company LR

DevelopmentDirect salesPress centerLR GLOBAL KIDS FUND
Dr. Jens AbendTilo PlögerThomas HeursenPatrick Sostmann

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Cooperation with:

Mercedes-BenzVolkswagenPorscheDHLIASCSGS INSTITUT
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