Company
LR Health & Beauty Systems has been a thriving company for 25 years.
Find out about the company and its success. Learn more about one of the most successful enterprises in European direct sales.
Success concept
LR’s success concept is rooted in a clear vision, five unique success factors and, last but not least, a value-driven mentality.Read more
Management
CEO Dr. Jens Abend and COO Tilo Plöger steer the company from LR headquarters in Ahlen (Westphalia). Read more
Milestones
Since its foundation in 1985, LR has experienced many high points, such as the handover of its first company cars or first celebrity endorsements…Read more
LR worldwide
Founded in Ahlen (Westphalia), LR is now represented by its own subsidiaries in 32 countries around the world. And there’s still far more to come!Read more
Partners
LR is associated with a large number of cooperation partners and service providers. They all share high quality and value standards.Read more
LR Global Kids Fund
The LR GLOBAL KIDS FUND is proof of our inherent values. The Foundation is LR's way of assuming social responsibility in each of its locations.Read more
LR as an employer
Employing people means accepting social responsibility – we are fully aware of our duties.Read more