Press releases
Press releases of LR Health & Beauty Systems GmbH can be found below. Moreover, you have the option to subscribe our digital news via the automatic RSS Feed service.
Ahlen, 17th December 2012
LR Health & Beauty Systems enters into a three-year contract with top model Karolina Kurkova / International perfume marketing activities to begin from January 2013
A milestone: Together with top model Karolina Kurkova, the Westphalia-based cosmetics manufacturer LR Health & Beauty Systems is set to impressively expand its activities with prominent celebrities. To this effect, the Ahlen-based global player will be exclusively marketing from 2013 an individual perfume and body care product range for one of the world’s most successful catwalk stars.
Ahlen/ Sankt Augustin, 10th September 2012
A day of festivities at the Children’s Heart Hospital in Sankt Augustin
“What a wonderful day!” summarised Stefanie Heer, child psychologist at the Children’s Heart Hospital in Sankt Augustin, about the day of festivities organised by the LR GLOBAL KIDS FUND e.V. together with the German Children’s Heart Hospital for patients and their relatives. More than 20 mothers of young patients suffering from heart disorders signed up free of charge to the styling session with the ‘Hair Arena’ team of experts led by the celebrity hair dresser Marco Arena.
Ahlen, 9th August 2012
LR Health & Beauty Systems turnover increased in first half year by over 5 percent
Germany’s leading direct sales enterprise for cosmetics, body care, dietary supplements and jewellery, LR Health & Beauty Systems GmbH, has recorded a significant growth of over 5 percent in the first half of the year, to which Dr. Jens M. Abend, CEO and Spokesperson for LR, commented: “So far, we have managed to consistently keep up the momentum from the end of last year, thus achieving further growth. The German-speaking countries are still our biggest and most important market. However, the focus is on global expansion and transborder investments. 52 percent of our turnover is currently generated outside of Germany.
Ahlen, 2nd August 2012
A lily of the desert celebrates its 10th anniversary with LR
The birthday spirit has hit LR Health & Beauty Systems: for ten years now, the company has been selling a broad range of high quality Aloe Vera products with great success. Rumour has it that even the great sailor Christopher Columbus kept a supply of Aloe Vera on board his ships – he used its gel to help his crew’s cuts to heal. Aloe Vera grows on five continents. The best value growth regions are South America, China and above all Mexico. Here the Aloe Vera is cultivated at an altitude of 1,000 metres. LR reaps some 4.2 tonnes of it a year (about 24 million leaves).
Ahlen, 1 August 2012
Ahlen, 23rd July 2012
LR launches sales in Kazakstan
LR is on course for growing internationalisation: In September 2012, the global direct sales enterprise for cosmetics, dietary supplements and body care products is opening a new subsidiary with offices, meeting rooms and storage areas in the capital city of Astana. Other locations in Kazakhstan are already in the pipeline. Meanwhile, turnover and the number of sales partners in neighbouring Russia are growing by around 20 percent each month. The turnover volume has long since exceeded the monthly millions. LR only launched its business in Russia in June 2011.
Los Angeles/ Ahlen, 24th May 2012
Emma Heming-Willis launches a shoe clip in a hip spider look
Since 2011, Emma Heming-Willis, wife of Hollywood star Bruce Willis, has been working together with the German direct sales enterprise LR Health & Beauty Systems. The first result of the exclusive collaboration was the successful launch of the LR.Joyce jewelry collection, followed by Emma‘s shoe clip - a stainless steel pyramid especially designed for LR.
Ahlen, 26th March 2012
Share Love. Give Hope!
- LR GLOBAL KIDS FUND launches its ambassador campaign
- Marcus Schenkenberg and the Geschwister Hofmann get things started
- Simultaneous introduction of new and limited edition merchandising articles
Ahlen, 23rd February 2012
„Lovingly by Bruce Willis“ – A tribute to Love
LR Health & Beauty Systems launches the first global fragrance for women from Bruce Willis
Ahlen, 16th January 2012
Facelift for lrworld.com
- New design concept: modern and clearly structured
- 18 languages, 28 country portals
- Online marketing plan and 360° virtual tour of the company








