Press releases
Press releases of LR Health & Beauty Systems GmbH can be found below. Moreover, you have the option to subscribe our digital news via the automatic RSS Feed service.
Ahlen / Moscow, 10th November 2011
Milestone for the future: LR launches business in Russia with great success / monthly growth of over 20 percent
Since June 2011 the focus has been on expansion – from Moscow to Vladivostok.
Ahlen, 17th September 2011
LR launches its jewellery range “LR.Joyce”
- Three collections: Design Jewellery, Silver Jewellery, Men’s Jewellery
- Inspired by the “Flower of Life” symbol
- Brand ambassador Emma Heming-Willis
Ahlen, 17th September 2011
Shoe Clip Revival by Emma Heming-Willis - exclusive for LR
In the US, Emma Heming-Willis walked the catwalk for the lingerie label “Victoria’s Secret”, and made an international name for herself on the side of her husband, Hollywood star Bruce Willis. Now the style icon has teamed up with LR Health & Beauty Systems and designed, exclusively for the German direct sales enterprise, her first shoe clip - a stainless-steel pyramid.
Wolfsburg / Ahlen, 17th September 2011
Volkswagen hands over 600 Polos to LR
- 1.800 guests celebrated the car handover in the car city Wolfsburg
- Over 4.000 'LR Polos' on German roads
Ahlen, 1st August 2011
LR nova pure – for professional and sophisticated hair care
- Kerashine complex with triple effect
- Formulated with selected natural extracts like Açaí berry or Taiga root
Ahlen, 26th May 2011
LR and Emma Heming-Willis work 'hand in hand'
- Long-term cooperation for jewellery from autumn 2011 agreed upon
- Joint appearance at this year’s 'Duftstars' fragrance awards ceremony in Berlin
- 'Bruce Willis Fragrance' nominated in the 'Lifestyle Men' category
Berlin, 20th May 2011
Duftstars: Emma Heming-Willis is fragrance ambassador 2011
The wife of Hollywood star Bruce Willis is one of the award representatives - among others such as Franziska van Almsick, Steven Gätjen and Jette Joop - at this year's awards of the German perfume prize.
Moscow / Ahlen, 23rd May 2011
Milestone for the future: LR launches business in Russia
- Market entry 1st of June 2011
- Initial investments of several million Euros
- Gross sales target of over 100 million Euros for the first three years
Ahlen, 11th May 2011
LR extends contract with Marcus Schenkenberg
Re-release of the limited 'Sport' summer edition
Marcus Schenkenberg is considered the most successful male model in
the world. In July 2009, he launched his first own fragrance with LR Health & Beauty Systems, which is still on LR’s best seller list. The fragrance was followed a few months later by his anti-aging series “Platinum” for men, which was honored with the BSB Innovation Award*.
Ahlen, 10th March 2011
'Femme Noblesse by LR' and 'Rockin' Romance'
LR presents two new design fragrances
LR Health & Beauty Systems is set to launch two new fragrances in 2011 which represent totally different trends. “Femme Noblesse by LR” is perfect for mature women who love luxury, while “Rockin’ Romance” is just the right fragrance for modern, rocking and romantic women.
Ahlen, 10th March 2011
Diamonds for mature skin
LR launches new 'Beauty Diamonds' skin care series
LR Health & Beauty Systems has combined the tried and tested with the innovative. A lot of development effort and cost has been invested in the high-quality formula- the result: “Beauty Diamonds”.
Ahlen, 10th February 2011
Annual statement 2010
LR Health & Beauty Systems increases turnover by 11 Percent
- Growth amounts to approx. EUR 230 million
- Global expansion policy with Made in Germany continued
- Bruce Willis fragrance most successful launch among star products
- Investments of EUR 5 million
- 90 new jobs generated
Ahlen, 7th February 2011
The modern, mobile and multimedia way: LR goes App
With immediate effect, LR Health & Beauty will also be accessible on the iPhone. A new app allows the user to experience the products, brands and success factors of the company in a modern, mobile and multimedia way. Just one click and the LR World opens up. This enables sales partners to easily and effectively present the international enterprise, its comprehensive product range and the attractive business opportunities all from a single source and while on the go.
Ahlen, 11th January 2011
“Global Celebration“ nominated for the BlachReport Event Award 2011
“25 years of LR” was the motto of the “Global Celebration” of LR Health & Beauty Systems held in the Frankfurt Festhalle on 19 June 2010. More than 16,000 guests from all over the world attended the top-class anniversary party in the Main metropolis and celebrated in high spirits until the early hours of the morning – an unforgettable mega event.