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Welcome to LR

Dear visitors of the LR website,

Welcome to our company page! Find out all about the company LR Health & Beauty, the LR business model with its career opportunities and the beauty and health products. There is always something new happening at such a large and international direct selling company as LR. And we would like to share these developments with you. In our short news, you will learn about the latest success stories from the LR universe. Enjoy reading!

LR Dr.-Thomas-Stoffmehl

CEO, Dr. Thomas Stoffmehl


Enthusiasm for LR ALOE VIA

The Aloe Vera care line LR ALOE VIA has been on the market for two months now. The new brand and the tailor-made sales concept have sparked great enthusiasm among the international LR sales partners.

One month after the launch, the sales figures of the Aloe Vera products increased by 10 % compared to the previous year. Apart from the body care products, the baby care products are highly sought-after as well. The LR ALOE VIA brand is also well received in the media, where the products are being presented. A selection of articles can be found in our press echo.

SEP 18, 2017 12:15 CET


Event with unique class

On 1 October 2017, the LR Partner Congress is going to take place in Magdeburg – an event of superlatives and an imperative date for all LR partners.

The participants can look forward to an inspiring atmosphere and unique product innovations. Moreover sales highlights that will drive your business success will be presented. We are looking forward to seeing you there!

SEP 14, 2017 9:30 CET


The LR car concept - a success model

Since its launch in 1995, the car concept of LR Health & Beauty has developed into an absolute success model. Already more than 17,500 cars were sold to sales partners in 28 countries. LR cooperates with well-known large automobile manufacturers and offers strong brands, such as Mercedes, Porsche, BMW, Audi and VW.

Many sales partners use the car not only as a classic company car, but also as a family car. This improves mobility and ensures independence and flexibility, and thus also a higher quality of life. Read more about the LR car concept here.

SEP 11, 2017 11:00 CET

Why LR

Company carRemuneration systemRecognition
Success stories

LR products

Products cataloguesLR ALOE VIALR ZEITGARDDeluxe

LR star-concept

Guido Maria KretschmerCristina FerreiraKarolina KurkovaBruce Willis

Company LR

DevelopmentDirect salesPress centerLR GLOBAL KIDS FUND
Dr. Thomas StoffmehlThomas HeursenDr. Andreas Laabs

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Cooperation with:

Mercedes-BenzVolkswagenPorscheDHLIASCSGS INSTITUT