LR Health & Beauty enters into a three-year contract with top model Karolína Kurková

International perfume marketing activities to begin from January 2013

A milestone: Together with top model Karolina Kurkova, the Westphalia-based cosmetics manufacturer LR Health & Beauty is set to impressively expand its activities with prominent celebrities. To this effect, the Ahlen-based global player will be exclusively marketing from 2013 an individual perfume and body care product range for one of the world’s most successful catwalk stars.

The composition – flowery, green, elegant – of entrancing romantic flower blossoms of Jasmin, Tuberose and a warm Vanilla tone with a breath of alluring honey, leaves you with an unforgettable impression. The character of the new fragrance by LR combines glitz and glamour of the international catwalks and is at the same time a homage to the homeland of Karolina Kurkova, Czech Republic. The unique product set includes Eau de Parfum, Parfum Absolu, Body Lotion, Shower Crème, Eau de Toilette.

“The development of a top-quality women’s perfume that is precisely adapted to my personality together with a dedicated and passionate team from LR has greatly inspired me. I’ve placed the highest demands on this joint project, and have been highly committed to its conception. With LR, I know that I am in experienced hands. I am looking forward to our professional teamwork now and in the future,” said a delighted Karolina Kurkova.

About Karolina Kurkova

Karolina Kurkova has worked with all top photographers, brands and publications around the world. Brands such as Channel, DIOR, Louis Vuitton, Valentino, Tommy Hilfiger and Yves Saint Laurent just to name a few, magazines such as Vanity Fair, Elle, Vogue and many more. Karolina is also known to the world as Victoria’s Secret Angel, which she has been for many years.
Not only is Karolina acclaimed in the world of fashion, the young model has entered the entertainment industry as well. Karolina made her big screen debut in the summer of 2009 in the movie "G.I. Joe: The Rise of the Cobra". Continuing in the action genre, she played a guest character on the hit NBC TV series "Chuck". She had a cameo in the most popular "30 Rock" show.
Most recently Karolina hosted and produced the successful TV prime time show "The Perfect Model" mentoring young models and sharing with the audience her enormous professionalism and experience.