ASSOCIATION MEMBERSHIPS

LR Health & Beauty works together with various direct selling associations. These associations specialize in direct selling and establish high ethical standards in the industry that are binding for their member companies. They also advocate for the interests of their member companies with ministries, political parties, authorities, and administrations at the national, European, and international levels. In this way, they influence the discourse on direct selling-related topics.

WFDSA logo featuring a green and purple globe icon – representing the World Federation of Direct Selling Associations, which promotes global ethical standards and transparency in the direct selling industry.
World Federation of Direct Selling Associations (WFDSA)

LR is one of the member companies of the WFDSA. The World Federation of Direct Selling Associations has set itself the task of strengthening the understanding of direct selling worldwide. By developing, promoting and maintaining global standards for reputable direct selling, it enhances the image of the industry.


DSE logo with a grey wordmark and a yellow letter “e” – representing Direct Selling Europe, the leading European association for reputable direct selling, of which LR Health & Beauty has been a member since 2020.
Direct Selling Europe (DSE)

Direct Selling Europe (DSE) is an association of renowned companies and industry associations founded in 2007. The DSE represents the interests of the European direct selling industry in the European Union. LR has been a member since 2020 and is thus committed to complying with the DSE Code of Ethics.


BDD logo with blue lettering and a stylized circular symbol – representing the German Direct Selling Association (Bundesverband Direktvertrieb Deutschland), which has represented LR Health & Beauty since 2011 as a trusted member in the national and European direct selling industry.
German Direct Selling Association (BDD)

LR has been a member of the German Direct Selling Association "Bundesverband Direktvertrieb Deutschland (BDD)" since 2011. The association has been representing its member companies in front of political decision-makers at national and european level for over 55 years and is committed to compliance with standards of conduct in direct selling. By being a member of the BDD, we commit to comply with these standards of conduct.